The model off-duty look is a term that is forever trending on Instagram and is a key topic of interest amongst models who are constantly searching for the latest brands to inspire their wardrobes.
Supermodel icons such as Kate Moss, Romee Strijd, Bella Hadid and Gizele Oliveira are known for their model off-duty statement outfits, inspiring other models to know that even when arriving at a fashion show, as a model your individual style off-the-runway is just as important as the outfit you were on the runway itself.
However, finding that killer off-duty look is an on-going style hunt for any model, as even when it isn't Fashion Month, you still want to look effortlessly chic and perfectly Instagrammable to impress future clients and capture your audience's attention.
So whether you love wearing oversized bomber jackets, seventies-inspired miniature sunglasses, go-to black jeans or simple statement pieces, continue reading to find out the latest brands we think are essential for your fashion wardrobe!
1. I AM GIA
The affordable Australian designer Alana Pallister is changing the game for the model off-duty look with her new supermodel-approved clothing line, I.AM.GIA.
From creative baggy trousers, flattering crop tops and signature pieces I.AM.GIA has taken over Instagram with models such as Elsa Hosk, Kaia Gerber and Bella Hadid storming the streets in the label's iconic looks.
The brand was even featured in a recent article in Harpers Bazaar, describing the Australian Label as a quintessential model brand-to-know and even interviewed Alana to find out the secret behind her inspirational designs.
2. Sacred Hawk
Born from an obsession with vintage, Sacred Hawk Clothing pays homage to the past with a modern twist and is inspired by the love of the 70s & 90s.
The brand's off-duty supermodel styled pieces are simple yet iconic, with uniquely tailored dresses, embellished hats and bespoke accessories. Did you know you can even find exclusive pieces available from the brand on Asos? What better way to ensure you stand out during your next casting!?
Check out MVBabe Lisa NG below modelling for Sacred Hawk's most recent campaign!
3. Tiger Mist
Tiger Mist is an online fashion marketplace and a popular Instagram favourite for models who are looking for stand-out pieces that are both comfortable and chic all year round.
The company stocks everything from tops, dresses, edgy trousers and skirts to swimwear, from their own designer label, but also I Am Gia so you can fully depend on them wherever you may be, an ideal site for models who travel a lot as well!
The company is easily recognised as one Australia’s most impressive social media success stories, with an already enviable following, including over 800,000 Instagram followers. In 2013 they even launched their second in-house label, self-titled Tiger Mist and is now stocked in over 50 boutique stores nationally!
Founded in 1970 in Italy by retailer Silvio Marsan, Brandy Melville has truly established itself in the fashion scene as an iconic go-to brand for models. Its “one-size-fits-all” merchandising offer means that there is something for everyone amongst their “California girl” styled pieces.
Brandy Melville has managed to engage and monetise thousands of young women across Instagram to visit their stores based all over the world and has used popular models such as Alexis Ren to achieve this reach. Their beach-swept, yet casual apparel is ideal for model off-duty looks, offering simple, unique pieces that are the perfect addition to your fashion wardrobe.
Danielle Guizio is a New Jersey-native who has a famous list of regular clients including supermodel Kendall Jenner. Danielle started her designs after dropping out of college and decided to become an entrepreneur in fashion, she is now building her name as a known Insta-favorite designer for fashion models all over the world.
Her latest Spring/Summer 2018 collection draws inspiration from the relaxed style of downtown NYC, with an aesthetic that embodies the "modern-day tastemaker" as described by Cosmopolitan magazine.
The street-style friendly designer creates effortlessly chic designs and pieces that embody comfort and confidence, so what better inspiration do you need to ensure you impress future clients at your next casting?