#TrendyThursday / Raw Beauty

EVERY season we're treated to a new variation upon "natural" beauty but, for spring/summer 2014, models really were sent out onto the catwalks with the bare minimum of products and styling.

Almost more of a non-trend than a trend, the aim is to achieve a raw, natural-looking beauty using make-up to conceal flaws and to define features rather than to completely transform (and yes, that means no mascara). The only make-up used at Alexander Wang and Balmain was a little concealer where it was needed, whilst at Christopher Kane, Guido Palau merely washed and dried hair before adding a little oil to tame any frizz. At Emilio Pucci and Giambattista Valli, eyes were given a wash of pale colour to hollow and enhance shape, whilst Lucia Pieroni complemented messy plaits with illuminated skin for a "Nineties supermodel glow" at Giles.

In essence, it's a look that's all about using as few products as possible to create a look that is fresh, modern and real. As Guido Palau told us backstage: "Doing as little as possible but still looking good is the most modern thing that you can do right now."

This was the ultimate natural look at Balmain for both hair and face. Tom Pecheux focused on skincare rather than make-up, using Estée Lauder serum and moisturiser and then covering any imperfections with concealer.

This was the ultimate natural look at Balmain for both hair and face. Tom Pecheux focused on skincare rather than make-up, using Estée Lauder serum and moisturiser and then covering any imperfections with concealer.

Diane von Furstenberg / James Kaliardos created a natural-looking but expensive beauty at Diane von Furstenberg, using two shades from MAC's Spring 14 Trend Forecast Palette, the Eyeshadow in Omega and the MAC Pro Chromagraphic Pencil in Black Black to subtly enhance the eyes before finishing with mascara.

Diane von Furstenberg / James Kaliardos created a natural-looking but expensive beauty at Diane von Furstenberg, using two shades from MAC's Spring 14 Trend Forecast Palette, the Eyeshadow in Omega and the MAC Pro Chromagraphic Pencil in Black Black to subtly enhance the eyes before finishing with mascara.

by Vogue.com